With the traditional Cinema model, the consumer pays their money for a ticket and receives the cinema experience in return. Technological convergence has become a very crucial component in the changes to the film industry. You must know each of these for a range of films - by comparing the films of a big production company with a smaller British-based one, and to an independent filmmaker. The older media, such as television and radio, are broadcasting networks with passive audiences. Convergence culture introduces new stories and arguments from one form of media into many.
Candidates were able to discuss the franchise and were able to discuss the importance of synergy and technological convergence with relevance to the question. The same can be said in the case of individual content producers such as vloggers in the video-sharing platform. To prove this I decided to do some research into two films from each of the company. The majority of the social movement organized by Zapatistas targets their campaign especially against global neoliberalism. Digital Distribution Discuss the ways in which media products are produced and distributed to audiences, within a media area, which you have studied. Please read to have an idea of what is expected! Media has developed into brands that can offer content in a number of forms. Think about YouTube clips of films fans have made, reviews on Amazon, Twitter.
The Zapatista uprising had been marginalized by the popular press. Also Synergy can be applied at a related product point of view which would take place during the marketing stage. Where websites have video news and also people writing on the blogs with their view. Text-to-landline services also exist, where subscribers can send text messages to any landline phone and are charged at standard rates. We managed to secure funding for two films with the immensely successful Rockstar Games, makers of Grand Theft Auto, again an alternative to traditional routes. Synergy: two or more agents which have come together to produce, distributeand market your product Structure: Introduce your question and what you will be discussing within your answer.
To what extent have audiences influenced and affected an institution which you have studied? The 30 minutes at the beginning will be for reading the questions, viewing and making notes on the extract, before the start of the examination. Big companies can also spend more money on their films as they too have more money that can be spent such as The Dark Knight. Plus, it can also be sold in… What is the importance of technological convergence for institutions and audiences in your chosen media? Its practical application manifests in various concrete examples, as e. It includes cultural, society, business, service, technology, regulatory, and content aspects that need to be considered. Star Wars fan films represent the intersection of two significant cultural trends—the corporate movement towards media convergence and the unleashing of significant new tools, which enable the grassroots archiving, annotation, appropriation, and recirculation of media content. Discuss the effect this has had on institutions and audiences in the media area you have studied.
We must look at how these developments have changed the way films are produced, distributed and marketed. For sales and distribution the company has a section called Protagonist in association with Channel 4. Sicker, Warbach and Witt have supported using a layered model to regulate the telecommunications industry with the emergence of convergence services. Convergence Culture: Where Old and New Media Collide. Each section of the examination paper is weighted equally and marked out of 50. Besides marketing and entertainment, convergence culture has also affected the way we interact with news and information. Two examples of this are and.
Rowling, David Heyman and David Barron were producing Harry Potter and the Deathly Hallows they needed to think about what new technologies they would use in the film, e. Convergence, simply put, is how individual consumers interact with others on a social level and use various media platforms to create new experiences, new forms of media and content that connect us socially, and not just to other consumers, but to the corporate producers of media in ways that have not been as readily accessible in the past. Multi-play is a catch-all phrase; usually, the terms voice, video and data or quadruple play voice, video, data and wireless are used to describe a more specific meaning. There will be some errors of spelling, punctuation and grammar, but these are unlikely to be intrusive or obscure meaning. Synergy: video game: Gears of War: the above example also links into synergy at a production level. Their position is essentially that copyright holders are restricting the use of material in ways that are beyond the scope of existing copyright laws, and should not be covered by future laws.
Centres should choose one of the following topic areas, in advance of the examination. Independent Major production company Conglomerate Subsidiary Funding. Convergence has also raised several debates about classification of certain telecommunications services. The real truth lay somewhere in between as there were so many aspects of the current media environment to take into consideration. When the dot com market crashed, there was a tendency to imagine that nothing had changed. The Zapatistas Effect, observed by Cleaver, continues to organize social movements on a global scale. The issues raised in the targeting of national and local audiences specifically, British by international or global institutions; 7.
Vin Diesel announced that the film would be release on the 10th of July 2014. Media convergence is essentially a process and not an outcome, so no single black box controls the flow of media. Section B is the second part of our exam and requires us to look at how developments in the media industry have affected a certain media format, for us this will be film. AudioMulch is modular audio software for making music and processing sound. This has led to consumers owning technologies with additional functions that are harder, if not impractical, to use rather than one specific device. Love Actually, Bridget Jones' Diary, One Day Vertigo was formed in 2002 to produce and distribute two films: The Football Factory and It's All Gone Pete Tong. They also have a blog.